The Marketing/Public Relations and Communications committee oversees NAWBO-OC’s marketing, branding and communications, attends and hosts display tables at conferences, expos and tradeshows and is responsible for building the NAWBO-OC brand and generating positive media attention for the chapter; highlighting corporate partners and members whenever possible. The committee also supports organizational and marketing initiatives via website, e-campaigns, blogging and social media.
MPC committee members love to generate exposure, enjoy working in a creative environment, can usually be found online, are creative thinkers and are very comfortable with being team players. We post, we tweet, we blog, we like and we share! And please don’t get mad if we are on our phones, we’re just multi-tasking.
Vice President, Marketing and Public Relations
WHW (Women Helping Women/Men2Work)
Trina is the VP of Marketing and Communications at the NAWBO-OC affiliate, WHW (Women Helping Women/Men2Work). She directs the development and implementation of WHW’s strategic marketing and public relations activities. Trina is also responsible for facilities management, the implementation and maintenance of the organization’s technology infrastructure, as well as the management of WHW’s Retail Store, Déjà New. Trina has been a member of NAWBO-OC since 2007, has served on the Board of Directors since 2010 and was voted NAWBO-OC Member of the Year in 2009. Trina is also on the Leadership Team of Marketplace Women of Orange County and the Co-Chair of the Santa Ana Chamber of Commerce Ambassadors.
Associate Director, Content Management
Custom Writing & Writing Repair Services
Judy Rose writes original copy for marketing and promotional materials, BLOGS, newsletters, professional bios, press releases, and more. She also offers a unique strategic editing service called Writing Repair which involves analyzing, polishing, and adding vitality to her clients’ text and drafts. A NAWBO-OC member since 2008, Judy serves on the Marketing Committee where she is the Associate Director of Content Management. As Editor of the NAWBO Blog, Judy writes posts and manages a rotating team of nine other contributors. She also writes the Spotlight articles for our corporate partners. Since 2009, Judy has written the bio/tributes for our annual Remarkable Women Awards honorees and in 2012 became organizer/editor of content of the 50+ page event program.
Associate Director, Social Media
Like a Boomerang Marketing Strategies
Kimberly Schramm, founder of Like a Boomerang, is a Certified Inbound Marketer who helps her clients develop effective marketing strategies for delivery of their Unique Selling Proposition through a variety of online and offline mediums including web content, email marketing, eBooks, seminar, special events and trade shows. Known for having a “way with words,” she helps her clients target their market, write an engaging message, deliver it through the appropriate medium to keep prospects and clients coming back…just like a boomerang!
Associate Director, Event Marketing
Starfish Sign and Graphics
Laura is the owner and CEO of Starfish Signs & Graphics,Inc., a full service sign design, printing, fabrication, and installation business. Starfish Signs and Graphics produces all types of interior and exterior signs,including architectural, building and lobby signs, wall, window and vehicle graphics and large foremat digital printing. We help our customers promote their brand and business by enabling them to : Stand Out, Be Noticed and Get Results. Starfish Signs & Graphics ensures creative and sustainable results through the use of latex inks and recycle media.
Associate Director, Media Relations
Camaur Crampton Family Law, PC
Liz is the founding attorney of Camaur Crampton Family Law, PC. She practices exclusively in the area of Family Law, Divorce and Child Custody. Liz is a Certified Family Law Specialist by the State Bar of California Board of Legal Specialization. She has served as Judge Pro Tem for the Superior Court of California’s Family Law Department. Practicing law since 1993, Liz provides the voice of reason, strategy and compassion when her clients feel that their world is crumbling. Liz is also a top notch litigator known for her courtroom skills. She focuses on creative solutions and strategies that meet her client’s goals for the future.