Committee Member Bios

Mentor Committee Members

Dee Elliott

Dee Elliott NAWBO-OC President

Dee Elliott, Founder & Advisor to Committee
Dee Elliott Consulting                                                                                                       President

Dee Elliott has served the market for employee relocation services for more than 27 years. She is currently the Vice President, Global Mobility for King Relocation Services, an employee owed company and agent for United Van Lines. An all-around expert in relocation services, Dee has revamped and implemented internal relocation systems to increase productivity, modify policies and make the company more cost effective. She thrives on the challenges of working within a group to determine the optimum direction for an organization, and then leads the implementation of the action plan to accomplish the organization’s business objectives.

Kimberly Gerber - NAWBO-OC Mentoring Committee Advisor, Excelerate President

Kimberly Gerber Committee Advisor

Kimberly Gerber, Committee Advisor

Kimberly Gerber is a talented consultant, trainer and executive coach. Her firm, Excelerate provides individuals and organizations with the tools and coaching necessary to elevate the productivity of their everyday communications in order to achieve success and reduce stress. Services are provided in the form of workshops, teambuilding events, conflict interventions, online training and one-on-one executive coaching.

Don Phravorachith - NAWBO-OC VP Professional Development, Neo Design Concepts, Inc. President, Mekong Solutions Corporation Co-Founder

Don Phravorachith VP Professional Development

Don Phravorachith, Vice President of Professional Development
Neo Design Concepts, Inc.

Don Phravorachith is the founder and president of Neo Design Concepts, Inc., a digital and print marketing company in Orange County, CA. Providing website, mobile web, mobile apps, SEO, social media and print collateral, she strives to produce quality, affordable marketing to small businesses nationwide. Believing in the concept of accountability + customer service = credibility + repeat clientele, Don and her team abide by this philosophy on a day to day.

Diana Perna - NAWBO-OC Mentoring Committee Associate Director, PK Real Estate Founder

Diana Perna Associate Director

Diana Perna, Associate Director
PK Real Estate

Diana Perna is the Real Estate Broker/Owner of PK Real Estate. She has 20 years of  professional experience in Sales & Marketing. She knows what it takes to market your home or find the home of your dreams, and is passionate about negotiating the best deal for her clients. With her personalized approach to customer service, she will take you through closing and beyond in the shortest amount of time, and with the least amount of hassle. PK Real Estate is a Full Service Brokerage Firm offering residential/commerical services for buyers, sellers, Investors and property management!

Lisa Walker - NAWBO-OC Mentor Liaison

Lisa Walker – Mentor Liaison

Lisa Walker, Mentor Liaison
Ph: (949) 607-8180

Lisa Walker is a dynamic, focused and determined business executive with a unique blend of marketing and operations acumen. As a business coach with ActionCoach, Lisa works with business owners in five key areas: Sales; Marketing and Advertising; Team Building and Recruitment; Systems and Business Development; and, Customer Service. Her goal is to help small business owners realize their dreams for owning a business, while spending less time working IN the business and more time working ON the business
Her background includes more than 25 years of success in high tech and small business environments, including responsibility for both strategy and execution. Lisa holds a BS and an MBA in Marketing, and is a Certified Business Coach with ActionCOACH.

Mahyar Ghassemian - NAWBO-OC Mentoring Committee, Owner of Ghassemian & Associates Attorneys At Law

Mahyar Ghassemian Mentoring Committee

Mahyar Ghassemian, Mentoring Committee
Ghassemian & Associates Attorneys At Law
(949) 436-2785

Mahyar Ghassemian is the founder and principal attorney at Ghassemian & Associates, a specialty law firm that focuses on Business, Construction and Personal Injury law.  In addition to litigation, the firm’s Business services include: structuring business entities; drafting exacting legal contracts; handling all manners of business negotiations from simple to complex and providing legal advice on everyday issues.  Construction is another important area of expertise where with more than 14 years of experience, the firm proactively represents construction companies in everyday construction matters as well as in litigation. The consumer arm of the firm assists individuals harmed by the negligence of others in obtaining proper compensation to put their lives back together.

Linda Casso - NAWBO-OC Mentee Liaison, Casso Media, Inc. Founder

Linda Casso     Mentee Liaison

Linda Casso, Mentee Liaison
Casso Media

Linda Casso, Casso Media, Inc. causes phones to ring and drives readers to websites.  Linda has been helping clients with their advertising for 30 years.  She specializes in radio advertising; local, national, remnant and satellite with niches in conservative talk and Christian formats.  She’s also involved with remnant print, and TV ads as well as copywriting, creative and production. Linda Casso has been a member of NAWBO for over 5 years while serving in many capacities.

Andrea Messina - Administrative Support, VP of Group Concepts, Inc.

Andrea Messina Administrative Support

Andrea Messina, Administration Support
Group Concepts Inc.

Andrea Messina is the Vice President of Group Concepts, Inc. and serves in the role of Executive Director and/or Administrator for non-profit trade, professional, and social organizations. Her areas of specialty include board structure and policy development, membership, event oversight and corporate partnerships. She develops strategies for membership and sponsorship growth, member retention, and volunteer engagement. In collaboration with our client organizations, Andrea establishes a foundation to ensure forward progress toward their mission and long term goals.